Posted: by Jo Wednesday, 9 June 2021 @ 11:39
am thrilled to announce our latest collaboration with business and mindset
coach, Samantha Hearne.
has been a fan and follower of Mantra for a few years now, meeting us first at
our very earliest wellbeing event, back in 2017 – the Mindful Living Show. She
spoke at another event we attended – the Best You Expo, in 2018 – and has been
a long-time purchaser of our jewellery, to gift to friends and clients.
we discussed a collaboration, I was struck by Sam’s sheer energy, excitement
and vitality. She wears yellow – a lot! – loves sunshine, and has a
high-energy, positive vibe, with a real warmth and empathy for fellow female
coaching events and mentorship programmes, Sam encourages female entrepreneurs
to take bold action and achieve the boldest things in their business. Her goal
is to celebrate women for their success, encouraging them to aim even higher,
to reach new heights in their business.
spending ten years working in teaching, Sam craved more freedom, wanting to
live a life with less strict scheduling. She became relentless in her pursuit
of a future that involved freedom, choice, money, happiness, success – and now,
she helps others do the same.
wants every woman to feel confident in herself and her abilities, and to open
her eyes to the possibilities and potential of life. She would say that her key
message to all of us women – including to herself – is to live your life
boldly; to shine brightly; and to open yourself up to all the opportunities
we started talking about a collaboration, Sam’s message sounded perfect. For
me, the key purpose of us collaborating with someone is to bring together the
incredible power of our jewellery, with a message that really resonates with an
with those key messages of Sam’s, we worked on a number of possible mantras,
that captured Sam’s philosophy. We wanted a message that was warm and
empathetic, like she is; and could act as an affirmation to build
self-confidence and self-belief.
considering a few different versions, we refined the words into a compelling
mantra that we felt captured the essence of her empowering message to women:
‘I shine brightly. My potential is infinite’
Having finalised the mantra, it was time to
work on the design. Sam was very clear that she wanted it to incorporate
sunshine, if at all possible. The idea of shining brightly is central to her
beliefs, feeling that women shouldn’t act small, hide their light, or underplay
their strengths or ambitions.
But we also needed a design that conveyed the
sense of ‘infinite potential’, as well as shining brightly. A simple infinity
symbol seemed too obvious, and too over-done, so we created various iterations
of an endless knot, to convey the infinite and limitless nature of the
possibilities and opportunities in life.
In the end, we came back to a sunrise, with
the horizon providing the reference to infinity. We can’t ever reach the
horizon – it recedes as we walk towards it – so it is a brilliant metaphor for
infinite space and infinite possibility.
The sun rising over the sea gives us a clear
linear horizon; and the rays of the sun as it starts to rise show the light
spreading out to fill the earth. It is a perfect representation of Sam’s
mantra, ‘I shine brightly. My potential is infinite’.
Choose our new collaboration necklace if you
need a boost to your self-confidence; a reminder of your strengths and talents;
an encouragement to open your eyes to all the possibilities of life; and warm
approval of your uniqueness. Or gift it to a friend who needs the same.
Pre-launching in late June, in the week of
Sam’s birthday and Midsummer’s Day, be one of the first to buy Sam Hearne’s
necklace when it launches. £25, in Sterling Silver.